Parisian wine is renowned for its flavor, and Dali’s tuocha for its aroma. Yunnan Tuocha is the first variety of Pu’er tea to have entered Europe for its superb quality that is defined by the ancient tea trees and the exceptional production processes. From a little-known tea to a craze to sweep Europe, it crossed long distances to become a cherished memory of taste for generations of French people. It also has been witness to the gloriousness of Chinese-French friendship and continues the legend of the“bond of tea between China and France.”
On May1, the short videos featuring"Cultural China- Colorful Yunnan" were broadcast online both on Chinese and European media platforms as the prelude to the2024"Making Yunnan Tea Known Around the World": Promotion of Chinese(Yunnan) Tea Culture in Europe, which will be held on the International Tea Day on May21st.
From May20 to29, the2024"Making Yunnan Tea Known Around the World": Promotion of Chinese(Yunnan) Tea Culture in Europe will take place in Paris and Lyon, France; Brussels, Belgium and Rome, Italy with the theme of"A Beautiful Life: Appreciation and Sharing".
The"Cultural China- Colorful Yunnan" short videos are divided into three series, namely"Feng","Ya" and"Song" of Yunnan Tea, with a total of60 videos, aiming to explain to the world the concept of"Harmony in Diversity" and to convey the sincerity of"Exchanges and Mutual Learning" by showcasing the scenery of tea mountains in Yunnan, the brewing techniques of tea production and the unique ethnic tea culture.
The promotion event is co-hosted by the Information Office of the People's Government of Yunnan Province and the Foreign Affairs Office of the People's Government of Yunnan Province.
京公網(wǎng)安備 11010202009201號(hào)