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    Culture

    Exhibition fuses intangible cultural heritage with internet(3)

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    2018-04-26 16:23:05chinadaily.com.cn Mo Hong'e ECNS App Download
    A visitor experiences the making of handmade kite during the show. (Photo provided to chinadaily.com.cn)

    A visitor experiences the making of handmade kite during the show. (Photo provided to chinadaily.com.cn)

    According to the organizer, the show hopes to provide a platform for inheritors to show their ICH works, and also a channel for customers to know and buy ICH products. Most exhibits on display can be bought online at special ICH e-commerce section, to help expand market for ICH merchants.

    The Yongxin Huayun, Jingdong Group, along with UNESCO Database for International Intangible Culture Heritage, will jointly promote the Chinese culture in a more effective way on the platform of internet plus, and improve related ICH products, to better fuse ICH into modern people's lives.

      

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