LINE

    Text:AAAPrint
    Society

    Netizens criticize Olympic uniforms

    1
    2016-08-13 08:45China Daily Editor: Xu Shanshan
    The Chinese team seen during the opening ceremony of the Rio Olympic Games on Aug 3, 2016.(Photo/Xinhua)

    The Chinese team seen during the opening ceremony of the Rio Olympic Games on Aug 3, 2016.(Photo/Xinhua)

    Creator counters critics by saying the clothing echoes traditional Chinese dish

    When faced with an overwhelming number of comments vilifying the uniforms worn by the Chinese team at the opening ceremony of the Rio Olympic Games, Ye Chaoying, the designer, reacted calmly.

    On Aug 7, the day after the Games opened, Ye reposted an article called "The Hottest Dish" on his account on WeChat, a popular social-networking platform, which likened the red-and-yellow team uniforms to a well-known Chinese dish.

    Almost every Chinese person has eaten scrambled eggs with tomatoes, and the traditional dish has now become synonymous with the team's uniform.

    "I think the dress is utterly ugly. The opening ceremony should be one of the best occasions to display China's soft power and creative fashions, but dressed in the uniform our sportsmen look like cheap restaurant waiters and waitresses," wrote Chen Cheng, a netizen from Beijing.

    Yin Zhengsheng, a professor of art and design at Tongji University in Shanghai, said the uniforms worn at international events such as the Olympics represent a nation's image.

    "China has made great efforts to develop top athletes, but that's not enough. The spirit of sports is not only the brilliant performances of a few sportsmen, but also a combination of sporting skills, sportsmanship and charisma," he said.

    Ye has designed the uniforms worn by China's athletes at the opening and closing ceremonies of the last three Olympic Games.

    He started designing the uniforms for Rio in July 2007, having been selected by Hengyuanxiang Group, the company authorized to make the athletes' official clothing, which outsources work to more than 100 manufacturers.

    "By combining more than 1,000 designs that Hengyuanxiang collected globally, I designed eight different styles, and the red-and-yellow version was finally chosen," Ye said.

    To his surprise, he has been taunted, slandered and even threatened.

    "I suffered a human flesh search (concerted attacks on social media) and strangers have phoned me at 6 am, calling me the 'sinner of the nation'," he said.

    The criticism hasn't phased him, though. "Numerous people tried so hard to become volunteers at the Olympics, but failed. I am so lucky and honored to have been part of the Chinese team's preparations," the 42-year-old said.

    The 2008 uniform used the red of the Tiananmen Square rostrum for male competitors, and the gold of the stars on the national flag for female participants, while the 2012 unisex version was red with a diffused gold. This year, the design returned to the theme of red for men and gold for women, again using the national flag as the basic color scheme.

    "The red-and-yellow was chosen by the nation's decision-makers, but it seems many young Chinese netizens disagreed," said Lin Jian, a fashion columnist in Shanghai. "Many countries' uniforms are produced by well-known brands or designers, but I doubt if our designer and brand represents China's creativity or the Chinese spirit."

    Rio 2016 Olympics

      

    Related news

    MorePhoto

    Most popular in 24h

    MoreTop news

    MoreVideo

    News
    Politics
    Business
    Society
    Culture
    Military
    Sci-tech
    Entertainment
    Sports
    Odd
    Features
    Biz
    Economy
    Travel
    Travel News
    Travel Types
    Events
    Food
    Hotel
    Bar & Club
    Architecture
    Gallery
    Photo
    CNS Photo
    Video
    Video
    Learning Chinese
    Learn About China
    Social Chinese
    Business Chinese
    Buzz Words
    Bilingual
    Resources
    ECNS Wire
    Special Coverage
    Infographics
    Voices
    LINE
    Back to top Links | About Us | Jobs | Contact Us | Privacy Policy
    Copyright ©1999-2018 Chinanews.com. All rights reserved.
    Reproduction in whole or in part without permission is prohibited.
    主站蜘蛛池模板: 南平市| 江北区| 锡林浩特市| 横山县| 陵水| 上饶市| 射洪县| 阳朔县| 鸡泽县| 枣强县| 莱西市| 丹阳市| 汪清县| 准格尔旗| 绥芬河市| 石柱| 金塔县| 祁阳县| 呼玛县| 夏河县| 建始县| 济南市| 金塔县| 河南省| 盐山县| 新丰县| 通州市| 聂荣县| 阿拉善左旗| 那曲县| 丰镇市| 会同县| 隆子县| 阿拉善右旗| 万州区| 江阴市| 萨迦县| 关岭| 赞皇县| 时尚| 邵武市|